Research on the mainstream transformation and patriotism in the emotional labor of sports star fan community

Subjects: Digital Publishing >> Digital Technique submitted time 2023-07-23

meixuan Zhang

Abstract： In recent years, the state has issued a series of policies to promote the upgrading of sports industry entertainment, and sports stars win glory for the country have been frequently reported by the mainstream media. The enthusiasm and pride of sports star fans for the country has gradually deepened under the trend of increasing emotional labor. Through the effective analysis of the recovered questionnaire, the research found that sports stars have a certain role in guiding fans' emotions. The feelings of the fans to the stars are extremely easy to sublimate into the love and pride of the country. The more emotional labor that sports star fans invest in the star, the more obvious the emotional sublimation. This shows that the positive image of sports stars not only has a positive guiding role in deepening the patriotic feelings of fans, in addition, through discussion and analysis found that the positive image of sports stars will guide fans to participate in public welfare undertakings and patriotic actions.

Peer Review Status:Awaiting Review

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